Bringing Wise Living to Rotherham

We are incredibly pleased to announce that we’ve partnered with ENGIE UK & Ireland to deliver 80 brand-new, energy-efficient BTR homes as part of their 237 mixed tenure development in Thrybergh, Rotherham.

The brownfield land has been derelict for 12 years. and has been provided by Rotherham Metropolitan Borough Council as a strategic regeneration site. To complete the scheme, ENGIE has brought together three partners to offer a mixed-tenure proposition which will comprise of 80 homes for market rent through Wise Living, 84 homes on behalf of Great Places Housing Group, and 73 new homes for Sanctuary Homes. By working together on this scheme, our shared ambition to deliver decent homes and great places to live for families across the UK will be at the centre of our plans.

The development will create a mixture of houses, bungalows, and flats – ranging from one to four-bedroom. The partnership showcases the opportunities opening mixed tenure developments has for developers, from building a better sense of community for multiple societies (resulting in positive economic growth), through to providing a solution to the UK’s current housing crisis. A mixed-tenure scheme provides a diverse range of options for multiple demographics across the country, including:

  • Designed with energy efficiency in mind
  • Lower energy bills while contributing to reducing carbon emissions in the area
  • Energy-efficient boilers
  • High levels of insulation and airtightness
  • Each plot will have the provision for EV charging points

Work will progress in the coming weeks and it will take approximately two years to complete, we’re proud to be a part of a project that will utilise a local supply chain to invest in the region’s economy during the build process, as well as pledging to create apprenticeship opportunities.

The land at Whinney Hill and Chesterhill Avenue, in the Thrybergh area of Rotherham, has been derelict for many years since the former dwellings were demolished.  The new development has had strong local support and has been granted funding from Homes England, the government’s housing agency.

David Parkes, Managing Director for ENGIE’s Places & Communities division, said: “This is regeneration and partnership working in its truest form.  The council identified this brownfield land as a priority site to help meet local housing need, so we are delighted to bring together a range of partners to bring this vision to life. This new development will regenerate the area, offering much-needed new energy efficient homes, jobs and opportunities for local peopl.”

Rotherham Council’s Cabinet Member for Housing, Councillor Dominic Beck, added:  “I’m delighted that the Whinney Hill and Chesterhill Avenue sites will be developed to create much-needed homes in the borough. This development demonstrates what can be achieved through partnership working and I’d like to thank ENGIE for their investment in our community. This project marks a significant milestone in Rotherham’s 30-year Housing Strategy – providing high quality and energy-efficient homes for local people.”

This area is one of many across the UK that will really benefit from quality new housing being delivered, especially with all partners taking elements of the site to offer different tenures, meet the needs of all local demographics.

Our Land & Partnerships Director, Mark Gratton, added”  “This is our first scheme working together with ENGIE who we see as a key partner going forward in helping to deliver our ambitious aim of 2,000 decent homes and great places to live per annum, with a number of future sites in the pipeline together.”

As we’re starting to see the future trends for the market, is it time to consider how BTR can diversify your business model? Speak to our team today.


For further information on any of our sites, please fill out the contact form below and one of our designated letting agents will be in touch to guide you through the process. If you are interested in a development that is “coming soon”, your details will be kept on file and an agent will be in contact with you when the development is launched.